Sex Sales: Sexually Implicit Messages and Imagery in Advertising
The purpose of this study is to examine or identify which advertisements (for cosmetic, fashion, electronics, etc.) in teen magazines (for example Seventeen and Teen People) contain implicit messages or imagery that may influence adolescent girls' beliefs about their own sexual practices. The study will be based on content analysis of magazine advertisements from Seventeen, and Teen People. The study will also look at previous research on the media's influence on the sexual behaviors of adolescents to ascertain what influence advertisements can have on adolescents' sexual behavior.
School:
Tougaloo College
Department:
Mass-Communication/Advertising
Research Advisor:
Jason Chambers
Department of Research Advisor:
Advertising
Year of Publication:
2005